Common Digital Marketing Strategies
Social Media Marketing (SMM)
Strategies that helps businesses to create and manage their presence on social media platforms, such as Facebook, Twitter, and Instagram, to promote their products or services.
Pay Per Click Advertising (PPC)
PPC advertising is an effective marketing strategy that enables businesses to promote their products or services by placing targeted ads on search engine result pages, such as Google Ads. This form of advertising allows businesses to reach their target audience directly and increase brand visibility.
Search Engine Optimization (SEO)
SEO involves a range of techniques aimed at enhancing a website's visibility on search engines like Google and Bing. By optimizing the website and its content, SEO aims to improve the site's ranking and increase its chances of being discovered by users.
About Me
Hey there! My name is Pierre-Paul Couronne. Â
I'm the human behind this site and I've been involved in promoting individual brands and businesses for a little over 15 years.
It all started by helping local musical talents organize their studio time, their branding, and promoting their live events. I operated my own little independent record label which forced me to wear several hats within the company.Â
Through that journey I developed a passion for marketing in general and have been sharpening my skills in digital marketing specifically through various projects since.
My goal with this site is to help individuals, small businesses, and freelancers learn how to use digital marketing to achieve their maximum potential for growth and success. My content primarily focuses on search engine optimization, paid advertising and content marketing. That being said, I may occasionally dive into emerging business trends and discuss how evolving technology is impacting our digital space.
Feel free to use the form below to get in touch with me if you're looking for more in-depth support with your marketing or just looking to chat. 😎
Contact Me
Feel free to contact me with any questions or collaboration inquiries. I'm always happy to connect with business owners or fellow marketers.Â